Supertech interacts and takes care about every aspect of business.

Our employees have an opearting history of a decade with an established track record of managing large scale and complex engagements and creating client delight. We leverage our access to best in class resources and technology to go beyond being a traditional service provider to a value-added partner offering innovative and transformational solutions.

Our Mission

“Outstanding people have one thing in common: An absolute sense of mission.”

– Zig Ziglar


Our Mission


Our clients recognize us as one of the most innovative and reliable partner, our expertise is our rich experience and adopting new and innovative techniques of Market Research to track marketing performance and to help clients knowing their customers and consumers inside out.
With offices across the Asia, Middle East, Europe and US, our team of experts are always available to help and address our clients’ business issues, we have been providing services to clients across Asia, Middle East, Europe and the US.

Hybrid Solutions. Tangible Results.

“My definition of 'innovative' is providing value to the customer.”

– Mary Barra



Hybrid Solutions. Tangible Results.


At Supertech, we believe in innovation. We are always up to delivering a better experience to our clients, with our ground-breaking solutions. Our clients work with us because we provide an unparalleled level of service/ project delivery, We are extremely responsive to requests; we seek to understand needs and priorities, and we proactively share ideas and news to keep you up-to-date with your markets. Our deliverables are described by clients as “best-in-class”. Furthermore, our unique Market Research methods, combined with years of heritage, allow us to provide the finest solutions and efficacious consultation. We don’t want to be the ones to give you fake promises, and hence, we come up with results that you can count on.

On-Time Delivery Of Solutions And Cost-Effectiveness.

“We see our customers as invited guests to a party, and we are the hosts. It's our job every day to make every important aspect of the customer experience a little bit better.”

– Jeff Bezos



On-Time Delivery Of Solutions And Cost-Effectiveness.


Our priority is completing studies within client’s timelines and budgets each time and every time, and we successfully achieve this by carrying out all the tasks in-house. Driving refinement across all areas, our deliverables allows you to drive measurable improvement in your project. The modular, cost-effective solutions allow you to interact directly with respondent’s touch points and views. Our modular, cost-effective solutions allow you to interact directly with respondent’s touch points and views. We understand your budget and time constraints, and are able to achieve the best quality, with the most fitting price and time period. Our strength is our ability to understand your project inside and out, and bring magnificent solutions before the deadline, with no compromises with the quality.

Top Notch Solutions

"Quality is not an act, it is a habit."

— Aristotle



Top Notch Solutions


Our innovative team of researchers and designers develop questioners/discussion guides on the basis of client’s brief. Supertech has in- house moderators and field personnel to carry out qualitative or quantitative research fieldwork, ensuring extra care is taken whenever an open-ended question is asked, as we understand that the respondents’ views are highly essential. Hence, quality in research and fieldwork, regardless of whether it is an online or offline project, is paid utmost importance. Our success is directly linked to the quality of service we deliver. We are ever-ready to roll up our sleeves and help. We, at Supertech, make sure that all quality norms are met, by ensuring that we establish transparency and authenticity. Standards that we follow include:

  • Whenever personal information is collected from data subjects for the sole purpose of research, the researchers must be transparent about the information that they wish to collect, the purpose of collecting the respondents’ information, who will it be shared with and in which form.
  • Researchers must always behave ethically and not do anything, which causes damage to the respondents, the organization and the Market Research industry as a whole.
  • Researchers must ensure that the personal data collected during the course of research is safe and secure from unauthorised access and not disclosed without prior information and permission. Researchers must ensure that the respondents are informed prior if an interview/discussion is being recorded.
  • Researchers must ensure that no non-research activity is conducted with the respondents, and that the respondents’ views and opinions are solely for the purpose of Market Research.
  • Researchers must ensure that respondents who wish not to be contacted, are not contacted by any means for future research purposes. Researchers must only contact those respondents, who provide permission to be contacted are authentic.
  • Researchers must report Market Research activity’s progress and results truthfully and accurately.
  • Researchers must ensure that the applicable law is adhered to when carrying out market research activities across borders and in their home country.
  • Researchers should honour legal practices and obligations with their business partners, and no changes should be made without the knowledge of the client.
  • Researchers must respect and maintain their relationship with clients and sponsors, by keeping sensitive information confidential. Researchers must keep the identity of their clients and sponsors confidential.
  • Researchers should not associate with clients/vendors who commit unacceptable and prohibited practise.
  • Researchers must ensure that project materials provided by the client remain their property, unless mentioned otherwise in the contract.
  • Researchers must make sure that the project materials provided by the client are disposed of, upon the expiration of the research activity.
  • Researchers should offer guidance to clients and allow the client to monitor the progress of the research activity upon their request.
Global Reach

“The difference between the impossible and the possible lies in a man's determination.”

– Tommy Lasorda



Global Reach


With our presence being felt across the globe, wherever you are, we join the dots between your business needs, the best and latest primary and secondary research approaches and our in- depth understanding of the consumer world. Unlike other firms, the hard-to-reach respondents aren’t a problem for us, due to the fact that we have our local teams in various countries. Our team (many bi-lingual or native language speakers) brief face to face and observe/guide all fieldwork, and make sure the client’s needs are met.

We pull together the 'big picture' working in a highly focused central team so the ultimate analysis and interpretation criteria are consistent, revealing true similarities and differences, not the effect of local 'bias'. Supertech is even more than the sum of all these parts. The magic happens when we pull them all together. Business developers, Project Managers, Category Specialists, dedicated Account teams and Client Servicing staff work together to provide our clients with understanding as well as knowledge. That means they don’t just know what’s happening now, they understand what’s coming next and how they need to react to keep their business growing.